Having recently published a book that speaks about social justice,
sustainability and community development I now wish to find a cause to which a
percentage of the profits can be channelled. I would like to ask your help in
deciding upon the cause. Here are six possibilities:
Fair Trade
This organisation works with farmers and other producers in developing
countries to get better trading conditions and to promote sustainable farming
practices. The organisation believes that fair trade is a better way to bring
about social justice than traditional charity or aid models. The organisation
provides a certification that enables the buyer to know that what they are
buying is of benefit to farmers in developing countries.
Rainforest Alliance
This organisation also provides a certification that means that businesses
that receive the certification practice sustainable forest management
practices. The Alliance seeks to preserve biodiversity and encourages long-term
sustainability.
World Wildlife Fund (WWF)
Now known as the World Wide Fund for Nature, WWF is over 50 years old and
seeks to reduce the human environmental footprint. Most people are aware of the
work WWF does to protect endangered species and ensure biodiversity.
Médecins Sans Frontières (MSF, also known as Doctors Without Borders)
MSF is an NGO providing medical assistance in war-torn areas and countries
affected by endemic diseases. In 2015 over 30,000 doctors, nurses, and other
medical professionals worked in over 70 countries.
Greenpeace
Founded in Canada in 1971 Greenpeace is possibly the most recognised
environmental organisation in the world. Globally the organisation campaigns on
issues including: climate change, whaling, genetic engineering, deforestation,
and anti-nuclear issues. It uses a variety of tactics including direct action
campaigns.
350.org
Very firmly based on the recognition that we need to reduce the carbon
dioxide levels in the atmosphere. The 350 of the name refers to a 2007 paper by
scientist James Hansen who proposed that 350 parts per million of CO2
in the atmosphere is a safe upper limit to avoid a climate tipping point. The
current level of CO2 ppm is over 400!
Help Choose
Those are six possible causes for a percentage of profits to go to. If you
would like to help me decide then please take a survey at Survey Monkey. The
link is https://www.surveymonkey.com/r/739YWKV
The survey also has a section where you can nominate another cause if you
wish.
Reflections, commentaries, critiques and ideas from 40 years experience in the fields of Community Development, Community Education and Social Justice. Useful tools and techniques that I have learnt also added occassionally.
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The name of this blog, Rainbow Juice, is intentional.
The rainbow signifies unity from diversity. It is holistic. The arch suggests the idea of looking at the over-arching concepts: the big picture. To create a rainbow requires air, fire (the sun) and water (raindrops) and us to see it from the earth.
Juice suggests an extract; hence rainbow juice is extracting the elements from the rainbow, translating them and making them accessible to us. Juice also refreshes us and here it symbolises our nutritional quest for understanding, compassion and enlightenment.
The rainbow signifies unity from diversity. It is holistic. The arch suggests the idea of looking at the over-arching concepts: the big picture. To create a rainbow requires air, fire (the sun) and water (raindrops) and us to see it from the earth.
Juice suggests an extract; hence rainbow juice is extracting the elements from the rainbow, translating them and making them accessible to us. Juice also refreshes us and here it symbolises our nutritional quest for understanding, compassion and enlightenment.
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